While Amazon Marketplace seems like a good idea when taken at face value, there have been widespread gripes from private and commercial sellers using the program. With that in mind, let’s look at what Amazon is doing well, what third-party sellers are complaining about, and what can possibly be done to alleviate the problems that exist. When many businesses sell their goods through Amazon, they do so playing by Amazon’s rules: businesses sell their goods, often in bulk at wholesale...