Viral Marketing: How Meme Culture is Making Sales

We live in an age dominated by meme culture. New pictures, videos, and ideas are gaining popularity and spreading like wildfire in a matter of days. For anyone involved in advertising, this might seem like a dream come true. It’s exactly what anyone wants for their product - instant, cheap, large-scale marketing campaigns that essentially [...]

We live in an age dominated by meme culture. New pictures, videos, and ideas are gaining popularity and spreading like wildfire in a matter of days. For anyone involved in advertising, this might seem like a dream come true. It’s exactly what anyone wants for their product – instant, cheap, large-scale marketing campaigns that essentially run themselves. However, actually getting a meme to launch – especially if your end goal is to sell a product – can be extremely difficult....
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