As Indian consumers gain spending money and greater access to the online marketplace, Amazon increases focus on the burgeoning market in close competition with China’s Alibaba. Domestic businesses strive to hold on to their markets before it’s too late. India is an economic powerhouse with the potential to become even more prominent on a global scale. It boasts a population of 1.3 billion, the second-largest in the world behind China. Of those 1.3 billion an estimated 420 million are Internet...