Packaging Films for Every Possibility

Do you ship fragile items? Maybe your products are an untraditional shape or extra-large. Would you believe that the MINI PAK’R inflates packing material that protects any and all of these possibilities? We have the right type of film for your product – let us help you find it. Why waste precious space with pre-filled [...]

 

Do you ship fragile items? Maybe your products are an untraditional shape or extra-large. Would you believe that the MINI PAK’R inflates packing material that protects any and all of these possibilities? We have the right type of film for your product – let us help you find it. Why waste precious space with pre-filled bubble wrap or bulky loosefill? With the MINI PAK’R, one small machine quickly inflates what you need, when you need it to save you space,...
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The Houses Have Ears: Google Assistant Enters Applia...

Google's digital assistant is evolving beyond your phone. In the near future, your entire home could operate as a web of A.I. communication points. The technology is advancing, but is it wise to give devices that are always on more access to our daily lives? Imagine a life surrounded by robots; in a way, we’re [...]

 

Google’s digital assistant is evolving beyond your phone. In the near future, your entire home could operate as a web of A.I. communication points. The technology is advancing, but is it wise to give devices that are always on more access to our daily lives? Imagine a life surrounded by robots; in a way, we’re already there. Most of us spend a significant amount of time between our computers, televisions, and smartphones in front of one screen or another. Our...
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The Benefits of Sustainable Packaging

Cost and a lack of scalable innovations are barriers for sustainable business strategies, though there are many benefits to minimizing your footprint that exceed the expense. Thinking outside the box when it comes to your company’s packaging and shipping processes can keep your budget in the black while keeping the rest of the world green. [...]

Cost and a lack of scalable innovations are barriers for sustainable business strategies, though there are many benefits to minimizing your footprint that exceed the expense. Thinking outside the box when it comes to your company’s packaging and shipping processes can keep your budget in the black while keeping the rest of the world green. The packaging industry is one of connections and community. We touch millions of lives on a daily basis, protecting your goods as they move from...
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Why Product Reviews Matter

Imagine your target customer. They’re in the market for a product like yours. Opening their web browser, they search. The search brings up your product, or maybe it doesn’t. Your potential customer compares options. What brands offer this product at what price? Are there different models available? What are the differences between them? They settle [...]

Imagine your target customer. They’re in the market for a product like yours. Opening their web browser, they search. The search brings up your product, or maybe it doesn’t. Your potential customer compares options. What brands offer this product at what price? Are there different models available? What are the differences between them? They settle on a product and purchase. So, did you get the business? If not, it may be because of product reviews. When Reviews Matter Most According...
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Retail Doomsday: How Businesses Are Adapting (or Dyi...

As retail giants Amazon and Walmart duke it out for America’s top retail spot in an increasingly digital economy, the news is littered with companies that haven’t made the cut and have been forced to close. Let’s take a look at a few of these now-derelict companies and break down why they failed. By all [...]

As retail giants Amazon and Walmart duke it out for America’s top retail spot in an increasingly digital economy, the news is littered with companies that haven’t made the cut and have been forced to close. Let’s take a look at a few of these now-derelict companies and break down why they failed. By all accounts, Amazon is today’s King of Ecommerce, boasting 43 percent of all U.S. online retail sales last year. Thus far, the only corporation with the...
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Strength in Unity: An Overview of Hybrid Packaging M...

For millennia, humans have been combining elements and materials together to maximize their strengths and minimize their weaknesses. It’s no different in the packaging industry, where hybrid packaging and multi-layered materials are found nearly everywhere. Homer’s Iliad is the earliest description of the Chimera, a terrifying mythical beast. In the epic poem, it’s described as [...]

 

For millennia, humans have been combining elements and materials together to maximize their strengths and minimize their weaknesses. It’s no different in the packaging industry, where hybrid packaging and multi-layered materials are found nearly everywhere. Homer’s Iliad is the earliest description of the Chimera, a terrifying mythical beast. In the epic poem, it’s described as “a thing of immortal make, not human, lion-fronted and snake behind, a goat in the middle, and snorting out the breath of the terrible flame...
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What is 360 Degree Packaging?

In our second issue of PAK'R Magazine, we talked about some innovations in packaging that are on 2017's radar, one of which being tactile packaging -- that is, packaging you can feel and interact with beyond a standard box or plastic wrap. A start-up in Chicago is using a minimalist approach for vacuum-sealed beef, giving [...]

In our second issue of PAK’R Magazine, we talked about some innovations in packaging that are on 2017’s radar, one of which being tactile packaging — that is, packaging you can feel and interact with beyond a standard box or plastic wrap. A start-up in Chicago is using a minimalist approach for vacuum-sealed beef, giving customers a 360 degree view of a product while guaranteeing protection and product quality. In the heart of the Midwest, PRE Brands is attempting to...
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Viral Marketing: How Meme Culture is Making Sales

We live in an age dominated by meme culture. New pictures, videos, and ideas are gaining popularity and spreading like wildfire in a matter of days. For anyone involved in advertising, this might seem like a dream come true. It’s exactly what anyone wants for their product - instant, cheap, large-scale marketing campaigns that essentially [...]

We live in an age dominated by meme culture. New pictures, videos, and ideas are gaining popularity and spreading like wildfire in a matter of days. For anyone involved in advertising, this might seem like a dream come true. It’s exactly what anyone wants for their product – instant, cheap, large-scale marketing campaigns that essentially run themselves. However, actually getting a meme to launch – especially if your end goal is to sell a product – can be extremely difficult....
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Do You Know About Direct-Package Printing?

Hailed as the up-and-coming printing method, direct-package printing is primed to innovate the way we decorate packaging. By eliminating the need for labels, businesses can print directly on packages of any shape and size, opening limitless creative doors. But is it really all that it’s cracked up to be? You might have already heard about [...]

Hailed as the up-and-coming printing method, direct-package printing is primed to innovate the way we decorate packaging. By eliminating the need for labels, businesses can print directly on packages of any shape and size, opening limitless creative doors. But is it really all that it’s cracked up to be? You might have already heard about this method, though more than likely by a different name: digital direct-to-shape printing, direct object printing, and direct-to-container digital printing all refer to direct-package printing...
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The Benefits of Dimensional Weight Over Physical Wei...

As more and more shipping companies are switching over to dimensional weight pricing, a lot of people are wondering what the deal is. Why not stick with the traditional physical weight pricing model -- after all, the heavier the package, the more it should cost, right? It turns out physical weight might not actually be [...]

As more and more shipping companies are switching over to dimensional weight pricing, a lot of people are wondering what the deal is. Why not stick with the traditional physical weight pricing model — after all, the heavier the package, the more it should cost, right? It turns out physical weight might not actually be the best way for shipping companies to manage their cargo. Not to mention the complications it causes for both them and the businesses that rely...
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What Do You Know About Vendor-Managed Inventory?

Owning your own business is tough work, especially when you have inventory to take care of. Between predicting customer trends and seasonal supply and demand, trying to maintain the right amount of stock in your warehouses is just the tip of the iceberg, let alone everything else it takes to keep a business going. The [...]

Owning your own business is tough work, especially when you have inventory to take care of. Between predicting customer trends and seasonal supply and demand, trying to maintain the right amount of stock in your warehouses is just the tip of the iceberg, let alone everything else it takes to keep a business going. The nice thing about technology, however, is that it inspires new ways of accomplishing old tasks if not directly through application, then indirectly through process. Vendor-managed...
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Dimensional Weight: What You Need to Know About Volu...

No matter what line of business, everyone relies on shipping. Whether it’s shipping out to customers’ doorsteps or ordering from wholesalers to stock store shelves, a company’s approach to logistics can bring unparalleled success or cascading failure. But just like the captain of a sturdy ship, navigating the chaotic seas of commerce can be daunting as [...]

 

No matter what line of business, everyone relies on shipping. Whether it’s shipping out to customers’ doorsteps or ordering from wholesalers to stock store shelves, a company’s approach to logistics can bring unparalleled success or cascading failure. But just like the captain of a sturdy ship, navigating the chaotic seas of commerce can be daunting as industry standards and consumer trends rarely stay the same. UPDATE (Apr. 2017): the pricing rules for dimensional weight have changed since this article was first...
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